Title:  Technical Lead-Enterprise Apps

Area(s) of responsibility

Skill Set

·              Data Cloud Solutions: Develop and manage data integration, data modeling, and data pipelines using Salesforce Data Cloud (formerly known as Salesforce CDP).

·              Customization: Customize Salesforce Marketing Cloud and Data Cloud components, including AMPscript, SQL queries, and API integrations to meet business needs.

·              Integration: Integrate Marketing Cloud and Data Cloud with other Salesforce modules and third-party systems to ensure seamless data flow and functionality.

·              Direct involvement and/or oversight of developing business requirements, specifications, process flows, application design, application configuration and testing.

·              Work on new development initiatives, as well as bug fixes and enhancements of the existing SFDC solutions.

·              Reporting and Analytics: Create and maintain reports and dashboards to provide insights into marketing performance and data trends.

·              Testing and Optimization: Conduct thorough testing of Marketing Cloud campaigns and Data Cloud processes; optimize solutions for performance and scalability.

·              Collaboration: Work closely with marketing teams, data analysts, and other stakeholders to understand requirements and deliver solutions that align with business goals.

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